LGBT Chamber of Commerce Logo

overview

client

San Antonio LGBT Chamber of Commerce

scenario

As the primary resource for LGBT professionals in the Alamo City, the San Antonio LGBT Chamber of Commerce needed branding that would communicate their dedication toward the business leaders of the city.

outcome

The new logo incorporates simplified imagery and colors into symbol that is instantly recognizable and holds its own with even the most long-standing Chambers of Commerce in the city.

team

The Broadway Agency

my contributions

  • Researched LGBT Chamber history and mission statements as well as other local chamber branding to inform design
  • Sketched initial concepts, then developed and presented several to the Chamber for consideration
  • Worked with the Chamber and our Creative Director to finalize the logo over several rounds of revisions
  • Incorporated new logo into letterhead, business card, and various marketing materials

project

original branding

unveiling

letterhead & business cards

new member brochure

Skills: Branding
Client: San Antonio LGBT Chamber of Commerce